Helping to reshape a global brand
We’re celebrating a milestone with Kerry: the launch of their brand new website. We were delighted to be appointed in 2015 as Kerry’s global partner to deliver design and content for the refreshed Kerry.com.
Kerry has 23,000 employees in over 30 countries, across six continents. They are leaders in their field, offering one of the largest portfolios of food, beverage and pharma solutions in the world, along with unrivalled market knowledge and insights.
We helped to rethink and reposition Kerry as the Taste and Nutrition company and Kerry.com is the first major step on this journey, the result of researching and understanding the needs of target audiences, competitor analysis, benchmarking and working with business stakeholders. Creating detailed personas and user journeys ensured they can get to the most relevant insights, solutions and product information quickly. Working alongside Kerry, we created industry-leading content, all of which is responsive, displaying effectively across each browser and device – from desktop to mobile.
The digital partnership between Kerry and McCannBlue doesn't end here. We are assisting in the delivery of world-class, immersive interactive projects in their Global Technology and Innovation Centres, demonstrating the company's capabilities to both existing and potential customers.